Best Customer Insights agencies in India

brandecode

Bengaluru, India

We are neither an advertising agency nor are we a consulting firm. We are your content and data-driven brand partners in the digital and social space. We want to understand you better, before understanding your consumers better. Our team has ideated, built and executed the following for global brands across B2B and B2C sectors: - Managed and consultative employee advocacy - Consumer persona - Analytics-based consumer engagement - Segmentation and discovery of target groups - Marketing strategy derived from social listening - Content strategy - Brand positioning - Online Reputation Management - Global campaigns for brand outreach, engagement and business development - Social Media Employee Advocacy - Creative strategy - Digital marketing strategy - Social media marketing through content and creative positioning - Marketing technology - Marketing automation - App Store marketing, user acquisition and engagement strategy We believe that great brand experiences are delivered when good design, meaningful content, intelligent analytics and technology come together.

Mediascope

Mumbai, India

Mediascope is a cross-media marketing and content business that connects brands with influential audiences through digital, print, and experiential channels. Its stated model combines global media relationships with local-market expertise, supported by strategists, creatives, and analysts. The agency’s solutions include international and domestic media sales, with audience planning intended to reach decision-makers, affluent consumers, and engaged local-market audiences. It also provides custom content and case-study-led campaign work, including brand staging across customer touchpoints, event activity, launches and promotions, and tourism or destination-led media programmes. Mediascope is a specialist option for businesses that need media access and audience strategy across markets, supported by content and experiential work rather than a conventional social-first digital agency model.

The MediaLab

New Delhi, India

22 years in media planning & buying business. Last 16 years with Starcom (A Publicis Groupe Company), joined Starcom in 2005 as Media Manager and left in 2021 as Managing Director. Assigned leadership role in 2015 and Transformed Starcom (INR 100 crs in 2014 to 1800 crs in 2018) By 2018, Starcom North became The Largest Media agency in North India For the very first time Starcom India became “Starcom office of the year” out of 90 countries & 109 offices globally Despite Starcom being a global agency, Starcom North had 95% businesses were indigenous. Dabur, OPPO, Hero, realme, Luminous, Lenskart, Mars, Citibank, Ola, Sun Pharma were the major media business. Locally pitched and won some of the largest business-like Dabur, Hero MotoCorp, OPPO, OLA, Lenskart, Make My Trip etc. In 2018, he was featured in Impact- 40 under 40 in APAC Few iconic campaigns- Save the Tiger for Aircel, invented Dabur Parivar on Star Plus, OLA drives safe during pandemic, Immune India campaign for Dabur during pandemic. Crisis management- Dabur Honey post Sunita Narain report on Honey, managed to stop report going live on media

Tidal7 Asia

Mumbai, India

Tidal 7 is a Brand and Digital Agency. Our services include Brand Definition, Positioning & Architecture, Thematic Brand Communication across Digital, TV, Print, Radio, Outdoor etc., Full Service Digital Marketing including Digital Strategy, Creative, Social Media, SEO, Performance Marketing, Web & App Development, Gen AI solutions, etc. We have the ideation and execution capability with a proven track record in building some of India’s biggest brands in both the mainline and digital spaces. Digital is not an extension, it is front and center Being mainstream veterans, our starting point is always the brand and the brief. And then we build it in the digital world the way it should be built for the digital realities, not the way we have so successfully built brands on TV and print. From zero base, with the very different target audience and mind set clearly in mind. Video is the new language of content With increasing bandwidths and affordable high-speed connectivity, video is where digital is rapidly moving. And brands that can use this strategically, as part of an orchestrated, cohesive plan, can turbo-boost their entire communication efforts. At Tidal 7, we can design the blueprint for such a plan, bring it alive with creative that speaks the language of the digital generation, and execute it to the highest standards, at sustainable, sensible costs.