Poststack vs Zoho Social
Zoho Social scales from a single brand to agency plans with many channel slots and Zoho CRM/Desk integrations. Poststack is the clearer fit when the differentiator is client feedback and revision control rather than ecosystem breadth.
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Choose Zoho Social when multi-channel publishing and Zoho integrations are central. Choose Poststack when the client should review without an account or when revision rounds need to be explicit and bounded.
The unit you pay for, and the limits attached to it, determine what scaling actually costs.
Poststack
Creator ₹2,000/mo · Professional ₹4,400/mo · Agency ₹8,000/mo
Zoho Social
Free: 1 brand, 6 channels, 1 member; Agency: 10 brands, 130–140 channels, 5 members; Agency Plus: 20 brands, 260–280 channels, 5 members
Pricing snapshot checked August 2, 2026. Provider pricing, taxes and annual discounts can change.
Start with the work your team actually needs to make easier.
Choose Poststack when you need
Choose Zoho Social when you need
A shorter feature list can still be the better system when it matches the bottleneck.
| Decision area | Poststack | Zoho Social |
|---|---|---|
| Billing | INR pricing, GST invoices, UPI and cards | Brand, channel and team-member capacity by plan |
| Client review | Magic-link feedback without a client account | Content approvals and workflow on higher tiers |
| Client access | Two workflows: magic-link review or an authenticated client portal | Client invite and portal customization on Agency |
| Revision control | Capped rounds with a recorded feedback trail | Approval workflow without capped client rounds |
| Publishing | Instagram, Facebook, LinkedIn, X, YouTube and Threads | Up to 13–14 channels per brand on higher tiers |
Deep channel coverage across agency tiers
Natural fit with Zoho CRM and Zoho Desk
Agency plans include client invite, portal customization and client reporting
Brand-based pricing can be harder to model than account bands
Lower tiers keep teams to one brand and one member
Approval and client features are gated by plan
Give clients the access model that fits the moment: a lightweight review link for a single post or a portal for ongoing workspace access. Both stay inside a bounded feedback and revision process.
Yes, when your priority is INR billing, GST invoicing, UPI payments and a workflow built around multi-client content feedback. Zoho Social may be the better fit when teams already invested in the zoho ecosystem is your primary requirement.
Poststack uses flat INR plans by account band: ₹2,000 for 3 accounts, ₹4,400 for 10 accounts, or ₹8,000 for 30 accounts, with explicit add-ons for extra accounts and team members. Zoho Social uses plan by brands, channels and team members. Its current public pricing snapshot is free: 1 brand, 6 channels, 1 member; agency: 10 brands, 130–140 channels, 5 members; agency plus: 20 brands, 260–280 channels, 5 members, with the restrictions listed in the comparison above.
Poststack supports two client workflows: a no-login magic link for quick post review and an authenticated client portal for ongoing workspace access. It also caps revision rounds and is billed in INR, while Zoho Social content approvals and workflow on higher tiers.
Poststack publishes to Instagram, Facebook, LinkedIn, X, YouTube and Threads. Compare that list with the networks your team actively manages, since broader coverage only matters when you use those channels.
Use a magic link when a client needs to review a specific post without creating an account. Use the authenticated client portal when a client needs an ongoing view of their workspace calendar and feedback history. Both workflows feed into the same revision record for the operator.
Yes. The magic-link workflow lets a client view a specific post and leave feedback without creating a Poststack account. Clients who need ongoing workspace access can use the authenticated client portal instead.
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